8 Tips to Make Better Product Videos by Austen Paul

In 8 Tips to Make Better Product Videos, Austen Paul showcases the power of creative lighting. One key method involves using circular objects to cast shadows and hard light sources to create dynamic reveals. These techniques make your product stand out while adding a cinematic touch.

Austen demonstrates how to achieve stunning underwater visuals with minimal equipment. By submerging products in water and experimenting with light angles, he creates mesmerizing ripple and shadow effects. The setup is straightforward yet highly impactful for beauty shots.

For smooth and dramatic camera movements, Austen uses motorized sliders. This gear allows precise control over focus and motion, resulting in compelling shots like hero landings. He also offers beginner-friendly alternatives for those without access to advanced tools.

Water plays a central role in Austen’s product videos. From rain simulations to wave effects, he shows how to use water creatively to enhance your visuals. These techniques add energy and elegance, making your products more engaging on camera.

Austen’s approach emphasizes creativity over cost. Using household items and inexpensive tools, he proves that high-quality videos don’t require a massive budget. His resourceful techniques are perfect for creators at any skill level.

To learn these tips and elevate your product videos, watch Austen Paul’s full video, 8 Tips to Make Better Product Videos: